Building a web site isn't something that is really cut and dry. There's
a huge variety of products and services that can either help you get
your web site where you want it or simply confuse you. It's also
important that you make the right choices upfront so that you don't end
up having to restructure your whole web site because of some problem in
your design layout.
Ecommerce Store Owners : Want Visitors? Here’s How. . .
Have you recently opened an online store, and waiting for those customers to drop by and start shopping?
In cyberworld - unlike the real world - you just can’t pick a good
location and rely on passing trade. You’ve got to work hard to get
visitors to your virtual store. Let’s take a look at how we can drum up
a small stampede...
In Part One we talked a little bit about what Ecommerce is, getting a
domain name and setting up a merchant account. Ecommerce is more than
that, much more. To have a really good online presence that gets people
to stop and shop you need a strategy for success.
In 2004, Enquiro.com conducted a study of the search behaviors of men
vs. women. They found that women spend more time in their searches and
at specific sites. The study also revealed that women tend to be more
deliberate in reading search results, linger longer at sites and have a
greater satisfaction in the overall shopping experience.